Cultural Tourism - Economic Success at the Expense of Culture?

It may be a package tour of two weeks to visit the archaeological sites of ancient Greece or a sightseeing coach tour along the river Loire in France to see the historic castles. In any case, cultural experiences are the main motivation for travelling. The tour may be only part of a complete holiday programme, for instance a half day excursion from a holiday centre, or a travel exclusively focussed on cultural experiences for one's pleasure or education. No query, culture[1] and tourism have merged, to an increasing extent, into a kind of symbiotic relationship. Tourism serves culture in taking visitors to sites and venues of culture and arts, while culture serves tourism in offering attractive opportunities for cultural experiences and challenges to tourists for cultural discoveries.