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Category: Overview / Management Topics / Marketing & Public Relations
The Complete Membership Handbook
Author: Liz Hill, Brian Whitehead
Description: With information of value to those wishing to establish new schemes or evaluate and improve existing ones, the book covers: The nature of members; What a membership scheme can do for the organization; What it can do for its members; Devising a membership scheme; Managing a membership scheme; How do I manage an events programme?; When a scheme needs to change.; Illustrated with case studies throughout, the book provides a wealth of practical advice on every aspect of fundraising for charity.
Publisher: Directory of Social Change
Published: 01st Apr 2004
Added on: 2009-01-28 13:08:43