Arts Reach National Arts Marketing and Development Conference 2009

In addition to the Regular Conference October 9-10, there will be a Pre-Conference Day on Thursday, October 8, titled Patron Technologys E-marketing, E-mersion E-vent. The Pre-Conference Day is geared toward delegates with an intermediate to advanced knowledge of e-marketing. Patron Technology is the leading provider of professional E-marketing solutions for arts, nonprofits, and creative businesses.

New this year is a Post-Conference Day on Sunday, October 11 titled Revolution in the Board Room, presented by best-selling author and consultant Kay Sprinkel Grace. Board members, as well as staff members, are encouraged to attend this day.

Breakouts during the Regular Conference will follow three tracks, with at least one breakout at any given time as part of the Arts Marketing Track, the Arts Development Track and -- new this year -- the Theater Track for the theater professionals in attendance. Delegates may follow a single track or "jump the track" as they please.

The intimate size of this conference provides maximum opportunities to rub elbows with industry experts and get individual questions answered. Delegates will be able to sign up for one-on-one consultations with several of the session presenters.

With support from several national and regional associations, this conference promises to be a watershed event. Arts Reach is working with national associations such as American Association of Museums, League of American Orchestras, Chorus America, Dance/USA, Opera America, Chamber Music America, The League of Historic American Theatres, and Theatre Communications Group, plus regional associations such as Western Arts Alliance to bring the members of these associations significant discounts to make it easy for them to attend.

Several corporate sponsors -- some long-term and some new this year -- are lending their financial support and expertise in numerous ways, all with the goal of advancing the field of arts management.

Corporate Sponsors to date:

Arts Finance Resources

Artsmarketing Services, Inc.

Blackbaud

ColorTrend

DCM, Inc.

Patron Technology

Robert Swaney Consulting, Inc.

Ruddle Creative

SD&A

Target Resource Group

A sampling of the rich program of sessions and workshops includes:

The New Frontier in Fundraising and Marketing; Managing Demand: Making the Price Right; Challenges and Benefits of Converting to a Marketing-Oriented Arts Organization; Arts Marketing the Obama Way: Messaging for a New Era; Theatre 2020: Trends Affecting Live Theater into the Next Decade of the 21st Century; Sponsorship and Beyond: Corporate Partnership in a New Economy; Patron Cultivation: What Is Its Role in Increasing Patron Loyalty & Reducing Churn; Season Brochure: Extreme Makeover Edition; Reduce, Reuse, Recycle: Raising Money During Tough Economic Times; Annual Fund: Balancing Fundamentals and Innovation Through Better Analytics; Are You Content with Your Content?; Cutting the Cost of Printing, Mailing and Creative Services; The Copywriters Clinic: Crafting Brilliant Appeals for Breakthrough Fundraising Results; and Marketing and Development: No Silos = Better Results

The Millennium Biltmore Hotel is located at

506 South Grand Ave.

Los Angeles, CA 90071

Space is limited; all of the conference details, including pricing, lodging and registration can be found at www.artsreach.com/conference.html

In addition to holding meetings for arts management professionals, Arts Reach publishes a how-to, results-oriented journal that describes successful revenue-generating strategies designed to help all arts organizations.

More information: www.artsreach.com/conference.html