Arts Reach National Arts Marketing and Development Conference Fall 2010

In addition to the Regular Conference on October 22-23, there will be a Pre-Conference Day on Thursday, October 21, titled Patron Technologys E-marketing, E-mersion E-vent. The Pre-Conference Day is geared toward delegates with a beginning to intermediate knowledge of e-marketing. Patron Technology is the leading provider of professional E-marketing solutions for arts, nonprofits, and creative businesses.

There also will be a Post-Conference Day on Sunday, October 24 titled The Art of Pricing: 21st Century Strategies for Maximizing Revenue, led by Rick Lester, Founder and CEO of the consulting firm TRG Arts.

Breakouts during the Regular Conference will follow three tracks, with at least one breakout at any given time as part of the Arts Marketing Track, the Arts Development Track and the Theater Track for the theater professionals in attendance. Delegates may follow a single track or "jump the track" as they please.

The intimate size of this conference provides maximum opportunities to rub elbows with industry experts and get individual questions answered. Delegates will be able to sign up for one-on-one consultations with several of the session presenters.

With support from several national and regional associations, this conference promises to be a watershed event. Arts Reach is working with national associations such as American Association of Museums, League of American Orchestras, Chorus America, Dance/USA, Opera America, Chamber Music America, The League of Historic American Theatres, and Theatre Communications Group, plus regional associations such as Western Arts Alliance to bring the members of these associations significant discounts to make it easy for them to attend.

The Early Bird deadline is October 8, 2010. In addition to saving on registration, when one person from an organization registers by October 8, another person from that organization can attend the Regular Conference and the Pre-Conference E-marketing Day for free.

Several corporate sponsors -- some long-term and some new this year -- are lending their financial support and expertise in numerous ways, all with the goal of advancing the field of arts management.

Corporate Sponsors to date:

Artsmarketing Services, Inc.

Cinevative

DCM, Inc.

Goldstar

NPO Direct Marketing

Patron Technology

Ruddle Creative

TRG Arts

A sampling of the rich program of sessions and workshops includes:

Never Ask For Money!; Growth Steps: Finding the Best Prospects for Annual Fund and Membership; Understanding Lifetime Value Project the Long Term Impact of Your Direct Marketing Programs and Improve Your Bottom Line; New Models for Arts Organizations: Whats it Look Like on the Ground?; Catchy Doesnt Sell; Tactical Tips for the Now Economy; Collaborative Marketing and Creative Partnerships; The Secrets to Creating Effective Broadcast, Web and Promotional Video for the Performing Arts; Cultivating Major Donors; Corporate Partnerships in the New Economy; Go with the Flow for a Lot More Dough: Smoothly Flowing Copy and Design Pull Patrons to the Finish Line; and What is You Spent 100% of Your Advertising Budget on Customer Service?

The Millennium Biltmore Hotel is located at

506 South Grand Ave.

Los Angeles, CA 90071

Space is limited; all of the conference details, including pricing, lodging and registration can be found at www.artsreach.com/conference.html

In addition to holding meetings for arts management professionals, Arts Reach publishes a how-to, results-oriented journal that describes successful revenue-generating strategies designed to help all arts organizations. Arts Reach also hosts a series of continuing education Ask the Experts webinars.