2005-09-13
Cultural Tourism Focus of 2005 Professional Arts Management Institute
Chicago, IL September 2005 The 44th annual Professional Arts Management Institute, Americas longest running interdisciplinary seminar series in the arts, will, for the first time, devote its entire program to a single topic: Cultural Tourism. Presented at Columbia College Chicago by its Arts, Entertainment & Media Management Department (AEMM) from November 18-20, 2005, the weekend program will feature 20 hours of lectures, panel discussion and interactive sessions.
Directed and moderated by Alvin H. Reiss, editor of both Travel Arts Partnership and Arts Management and Arts Agenda columnist for Travel Weekly, the program will include sessions led by top travel and arts professionals.
Topics include:
- Marketing cultural tourism programs
- Working with hotels; partnerships with CVBs and tourism agencies
- Utilizing resources; developing cultural tourism plans
- Cultural tourism in city neighborhoods
- Discussions of case histories and a "hands-on" interactive group session also are on the agenda.
A distinguished roster of speakers includes such Chicago area arts and tourism leaders as: Dorothy Coyle, director of the Chicago Office of Tourism; Bastiann Bouma, vice president for marketing and tourism of the Chicago Architecture Institute; and Joan Arenberg, president of Art on the Move Tours.
Speakers from outside the Chicago area include: Meg Annacone, marketing director of travel programs for the National Trust for Historic Preservation; John Robinson, director of the Missouri Division of Tourism; and Carole Ketterhagen, executive director of the St.Petersburg/Clearwater Area Convention and Visitors Bureau. Participation in the program is available to arts and tourism professionals as well as a select group of Columbia College AEMM graduate students. Cost for the complete program including all materials, two luncheons and a reception is $300.
For information and registration consult the PAMI website at http://www.aebmedia.com/pami
Topics include:
- Marketing cultural tourism programs
- Working with hotels; partnerships with CVBs and tourism agencies
- Utilizing resources; developing cultural tourism plans
- Cultural tourism in city neighborhoods
- Discussions of case histories and a "hands-on" interactive group session also are on the agenda.
A distinguished roster of speakers includes such Chicago area arts and tourism leaders as: Dorothy Coyle, director of the Chicago Office of Tourism; Bastiann Bouma, vice president for marketing and tourism of the Chicago Architecture Institute; and Joan Arenberg, president of Art on the Move Tours.
Speakers from outside the Chicago area include: Meg Annacone, marketing director of travel programs for the National Trust for Historic Preservation; John Robinson, director of the Missouri Division of Tourism; and Carole Ketterhagen, executive director of the St.Petersburg/Clearwater Area Convention and Visitors Bureau. Participation in the program is available to arts and tourism professionals as well as a select group of Columbia College AEMM graduate students. Cost for the complete program including all materials, two luncheons and a reception is $300.
For information and registration consult the PAMI website at http://www.aebmedia.com/pami
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