2006-06-26

National Arts Sponsorship Survey 2005 in Ireland

This report contains an executive summary of the main findings of the Business2Arts National Arts Sponsorship Survey conducted in 2005.

Business2Arts is a non-profit organisation, privately funded by business to promote corporate sponsorship and support of the arts in Ireland. Business2Arts has a dual mandate and works simultaneously for the benefit of both business and arts organisations. It encourages and helps businesses to partner with the arts in a variety of ways, for example, through sponsorship, events, training, mentoring, commissioning or collecting art. Within the arts Business2Arts strives to help arts organisations operate more effectively by providing a comprehensive training
programme in business skills.

Business2Arts has conducted research among Irish arts organisations on a number of occasions in the past to find out more about their experience of business sponsorship.
In 2005 it was decided to conduct a new piece of research, which would also include surveys of the business community and consumers.

This wide ranging study has allowed for a more thorough and informative analysis of the two core constituencies of Business2Arts, with the added value of some consumer perceptions of the value of arts sponsorship.

Business2Arts would like to thank and acknowledge the sponsors of this survey Amárach Consulting and Onside Sponsorship.

Download: http://www.artsmanagement.net/downloads/business2arts-report.pdf

Link: http://www.business2arts.ie/

Business 2 Arts, Ireland
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