Arts Management. A Practical Guide

Publisher: Allen & Unwin

ISBN: 1864480483

Number of pages: 285

Publishing Date: 1997-08-16

Branch: intersectorial

Category: book (softcover)

Arts management is no longer a resting place for enthusiastic amateurs or artists with insufficient talent to make the big time. Rather, it is increasingly being recognized as a profession with a set of skills which nead to be learnt. Arts Management is a comprehensive handbook for arts administrators working in all art forms and in organizations ranging from small community co-operatives to large national flagships. With extensive Australian case studies, it covers cultural policy, fundraising, legal issues, marketing and public relations, managing people and money, and event management. Art Management is an essential reference for practicing arts administrators and students.

Table of Content

Preface
SECTION 1: ARTS MANAGEMENT & NATIONALITY
1 Arts Management and national identity
SECTION 2: ARTS MANAGEMENT & THE COMMUNITY
Case Study 1: Arts on fire
2 Marketing
3 Public relations and the media
4 An ethical and legal framework for the arts
SECTION 3: ARTS MANAGEMENT AND THE ORGANISATION
Case Study 2: Arts and crafts industry development
5 Management of people and place
6 Financial management
SECTION 4: THE GLOBAL PERSPECTIVE
Case Study 3: The Arts 2000 initiative
7 Arts management and international influences
Endnotes
Select bibliography
Index

About the Author

Jennifer Radbourne coordinates the Graduate Program in Arts Administration at the Queensland University of Technology and is actively involved in arts management as a board member of Brisbane City Council Arts and the Australian Institute of Arts Administration and as a consultant. Margaret Frazer runs her own visual arts company, Object Arts Enterprises in Brisbane, organizing exhibitions and providing art research services.

Paperback: 296 pages

Publisher: Allen & Unwin Pty LTD (November 10, 1996)