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Alvin Reiss
Don't Just Applaud-Send Money! : The Most Successful Strategies for Funding and Marketing the Arts
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Publisher: Theatre Communications Group
ISBN: 1559361050
Number of pages: 200
Publishing Date: 1995-05-18
Branch: intersectorial
Category: book (softcover)
Drawing on sources throughout the arts community, Reiss has collected more than 100 ideas proven successful in actual practice. Each is presented in a unique CPR format (Challenge, Plan, Result), and many are illustrated with a reproduction of the flyer, brochure, poster or letter used in the fundraising or marketing campaign.
Paperback: 146 pages
Publisher: Theatre Communications Group Inc.,U.S. (16 May 1996)
Paperback: 146 pages
Publisher: Theatre Communications Group Inc.,U.S. (16 May 1996)
Buy this book (affiliate links)
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