Zella Jackson

The Gallery Management Manual

Publisher: Novasearch Pub
ISBN: 0965956032
Publishing Date: 1998-07-01
Branch: art market & exhibition halls
Category: book (softcover)
 
In The Gallery Management Manual Zella Jackson teaches you management as it relates to successful sales programs. Zella stresses that successful sales management in a gallery setting involves the administration of three essential elements Personnel, Planning and Persistence. They are the keys to increased sales and profits. Planning, Personnel and Persistence are factors applicable to private dealers, small galleries, and multilocation dealers. Complete with sample forms and scripts, this manual is an essential reference work for gallery directors and sales managers.


Paperback: 126 pages

Publisher: Novasearch Pub (July 1, 1998)

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