2011-07-21

Cellsbutton #5 - Yogyakarta International Media Art Festival held by HONF

Cellsbutton is the first media art festival in Indonesia which celebrates its 5th year. The organizer is House of Natural Fiber (HONF), Yogyakarta new media art laboratory, which was founded in 1999. Their main focus is artistic development and innovation of the arts. To achieve this goal, they strive to introduce new media art projects and workshops to the cultural environment of Yogyakarta. Every program is aimed at interactivity with the people and their social and cultural environment.This year´s Cellsbutton edition will be focused on the problematics of education in new technologies and their use in daily lives of ordinary people.The festival itself aims at creating a working and efficient platform for artistic exchange and collaboration.


The house of natural fiber, yogyakarta new media art laboratory, was founded in 1999. Our main focus is artistic development and innovation of the arts. We intend to achieve this goal especially by introducing new media art projects and workshops to the cultural environment of Yogyakarta. Every program is aimed at interactivity with the people and their social and cultural environment.
Thinking forward, positivity and creativity is the vision for our community. This vision is implemented in every program: we try to develop a symbiosis between art and technology. In our concept of the future of art and technology, the analysis of the specific role of technology within the arts in itself is crucial.

Cellsbutton

From this perspective we want to organize Cellsbutton. YOGYAKARTA INTERNATIONAL MEDIA ART FESTIVAL. This will be the first media art festival in Indonesia, which based on educational field. Cellsbutton is a way of introducing a new concept and perspective on art and technology to the cultural framework of Indonesia. The festival intends to relate this to both national and international developments within the field of new media arts.

Focus

Education will be the main focus of Cellsbutton. In our view, (digital) technologies offer a lot of creative possibilities, in daily life as well as in art and cultural practices. So far, extensive investigations of this potential of technology within Indonesia and the Yogya context- have been few.
Therefore, the objective of the Education Focus Program (EFP) is to establish connections and interactions between communities, creators and artist with interest in new media.
A second innovative aim is to make a connection between universities with expertise in technology and media artists/theorists who are interested in new media art and technology. Herewith, we try to reinforce the interest in and analysis of technology; for the development of artistic production and theory.
Over the years, we have already built up valuable experience in this field in former programs and activities, organized by the house of natural fiber. The Education Focus Program (EFP) contains a brief explanation about the aims we have already reached and want to reach in the near future.
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