Preservation and presentation are central activities in the conservation of the historic environment. But are they mutually supportive or do they work against each other? Managing Historic Sites and Buildings looks at the choices and tensions that exist in the conservation and interpretation of sites of heritage. In essays discussing a variety of locations - from a prehistoric sacred site to World War II military remains, from a medieval monastery to a 1970s housing estate - contributors look at contemporary concerns and debates about the way that the past is shaped, physically and metaphorically, by these two aspects of heritage management. Arguing that the fundamental purpose of the whole process is to communicate understanding about the human past, the collection explores the crucial relationship between preserving historic places and promoting an awareness of their significance.

Written with clarity and humor, this is the definitive user©s guide to developing the technical skills and practical know-how that are crucial to working successfully on any staged event. From scenery to lighting to sound to props, readers are walked through every aspect of the backstage environment and shown how to run stage performances like pros. Also helpful to anyone planning fashion, sports, political, or other public events, the book offers great tips for producing memorable parties, product launches, conventions, and press conferences.

Once upon a time, until the mid-nineties anyway, management techniques were developed mainly in business schools, applied in business and then would slowly grind their way over to the "third sector". It would take a minimum of 10 years. Now, argues Mike Hudson, author of Managing Without Profit, it takes only five years. What's more, some management ideas--such as the importance of vision and a sense of mission, are beginning to migrate in the opposite direction, from the "without" to the "with profit sector". Hence, almost exactly five years after first publishing his definitive text on management in the voluntary sector, Hudson is back with a new and heavily revised edition.
The main changes include three new chapters on managing change, managing strategic performance and on creating a learning organisation. There are also sections on bench marking, the importance of building a strong senior management team. Material in the first edition on vision and mission have now been consolidated into chapters of their own.
Hudson, founder and senior partner of Compass Partnership, a management consultancy which works with, not for, profit organisations, clearly knows his stuff. He approaches each topic with precision and economy of expression. So he details the roles of the four different types of deputy director, he spells out four characteristics of organisational culture and so on. He is also wise in that while he tells you how to do it in theory, he repeatedly acknowledges that the world is not perfect and that it is quite acceptable to tolerate mistakes in others and even to make them yourself--as long as you learn from them. "Virtually everyone who contributes time and effort to these organisations has well founded altruistic and philanthropic motives. However people often have other--and self serving motives...which have a significant impact on management".
Every chapter is augmented with diagrams, examples, cross heads and summaries, making the book as clear an exposition of the arts of management as you are likely to find anywhere. Although obviously written with the third sector in mind, it will contain useful insights for anyone concerned with learning the rudiments of management, no matter what sector they are in. --Alex Benady, Amazon UK

Chart a course for the future which links your art interests and abilities to possible careers in art and design. Examine a wide spectrum of art-related jobs and undercover the steps you'll need to take in pursuit of each career. Learn the personal qualities necessary for success in each field. Matching the individual to individual characteristics, Careers in Art is a valuable tool for assessing, understanding, and pursuing art and design career opportunities.

With The Experience Economy, Pine & Gilmore explore how successful companies using goods as props and services as the stage create experiences that engage customers in an inherently personal way. Why does a cup of coffee cost more at a trendy cafe than it does at the corner diner or when brewed at home? It's the value that the experience holds for the individual that determines the worth of the offering and the work of the business. From online communities to airport parking, the authors draw from a rich and varied mix of examples that showcase businesses in the midst of creating engaging experiences for both consumers and corporate customers. Make no mistake, say Pine & Gilmore: goods and services are no longer enough. Experiences are the foundation for future economic growth, and The Experience Economy is the playbook from which managers can begin to direct new performances.

After collaborating on several well-regarded leadership books, James M. Kouzes (chairman of the Tom Peters Group/Learning Systems) and Barry Z. Posner (dean of the Leavey School of Business at Santa Clara University) created The Leadership Challenge Planner to help managers, team leaders, and even community volunteers adopt their primary principles. "Every new project you take on is an opportunity for greatness--for attaining a personal best that defines your own standard of excellence," they write in its introduction. "Your next major project is your chance not only to create extraordinary results for your organization but also to develop your leadership capabilities."
To that end, they've designed the book to be used with a specific project; readers are guided through various stages, from assessing the project's "requirements and challenges" through planning to "lead others to successfully complete" it. The authors concentrate on the five key leadership practices they identified in their bestselling Leadership Challenge--"challenging the process," "inspiring a shared vision," "enabling others to act," "modeling the way," and "encouraging the heart"--and support them with extensive worksheets that help single out definitive objectives and the precise actions necessary to attain them. --Howard Rothman

Offers exercises, tools and techniques for sustaining organisational learning over the long term, as well as suggestions, advice, cautions and warnings based on the experience of people who have already followed the path suggested by the author in "The Fifth Discipline". The central message of the text is that learning is the only sustainable competitive advantage.

Explains how businesses can use interactive information gathering to get a better idea of what their customers want and serve them better by anticipati their needs.

Review
The technological wave is making products smarter and changing what consumers buy, how they buy, and where their loyalty goes. Enterprise One to One can help your business stay in front of the wave. Our current technology makes it easy for businesses to build customer relationships. Businesses can now treat different customers differently; however, it's important to know how each customer wants to be treated. Peppers & Rogers explain how to harness technology to achieve competitive advantages in customer loyalty and unit margin. They show you how you can tell customers apart, remember them individually, and have them give feedback directly to you. They also display how mass customization technology enables businesses to customize products and services as a matter of routine. Enterprise One to One explains what kinds of strategies are applicable to what kinds of businesses and under what circumstances; how to retain customers and increase your share of each customer's business; how to create entirely new markets of individual customers who have diverse needs; how to make the transition to the interactive age, taking advantage of new technologies without being threatened by them.--- Amazon.com

Nonprofit leaders are beginning to confront the most important unfinished business of their sector. Having invented scores of successful model programs to address virtually every type of social problem or goal, they are discovering that large-scale, sustained impact remains elusive. Today, the only way to get the full benefit of successful programs, however, is for nonprofit leaders to begin building high-performance organizationsænonprofits that are capable of creating sustained, effective impact. That requires reversing decades of under-investment in the capacity of nonprofits. A sector that has been indifferent, if not hostile, to the needs of its organizations, where leaders are forced to manage upstream, against countless obstacles, now needs to apply its ingenuity and passion to the challenge of creating high-performance organizations.

"The Fifth Discipline" revolutionized the practice of management by introducing the theory of learning organizations. Now, Dr Senge moves from the philosophical to the practical by answering the first question all lovers of the learning organization ask - what do they do on Monday morning?

This book is a pragmatic guide. It shows how to create an organization of learners where memories are brought to life, where collaboration is the life-blood of every endeavour and where tough questions are fearlessly asked. The stories in this book show that businesses, schools, agencies and even communities can undo their "learning disabilities" and achieve superior performance. The book helps readers learn: why Royal Dutch/Shell now asks its managers, "What do you want on your epitaph?"; how Ford Motor Company escaped from the measurement trap that threatens all quality initiatives; how Intel developed forms of "team learning" to dramatically cut cycle time and change their working relationship; how the 18,000 employees of the Australian Taxation Office took charge of their own learning to bust their tired, burdensome bureaucracy; why Du Pont uses a board game to understand the emotional element of plant maintenance problems; and how AT&T used the learning organization concept to begin its transformation from a corporation to a global community.

It isn't necessary to read the "The Fifth Discipline" to understand this book - summaries of Senge's key theoretical ideas are included in "The Fieldbook".

Le conflit opposant les artistes aux gestionnaires ne date pas d'hier. Depuis les années quatre-vingt, pourtant, les deux logiques de l'art et du management semblent se rapprocher. C'est ce que montre avec brio Ève Chiapello, enseignante à l'École des hautes études commerciales, dans cet ouvrage où elle retrace les étapes de la critique artiste du management depuis le XIXe siècle.


Mais Artistes versus managers n'est pas un livre d'histoire. Dans un style incisif et vivant, l'auteur nous livre les enseignements d'une étude approfondie menée auprès de dix organisations artistiques (une société de production audiovisuelle, quatre maisons d'édition et cinq orchestres). Elle analyse au travers de ces différentes situations organisationnelles comment la critique des artistes à l'encontre du management s'est progressivement atténuée.


Cet ouvrage rigoureux sera utile à tous les gestionnaires d'organisations culturelles, désireux de comprendre les fondements de cette opposition. -- Irène Roussat

# Broché: 257 pages

# Editeur : Métailié (14 octobre 1998)

Well-prepared and sound budgets are essential for effective management of nonprofit organizations. This concept "came to life" for us over thirty years ago and is the foundation of The Budget-Building Book for Nonprofits. Our client was a community based nonprofit organization running a number of pre-school programs in a county in the Northeast. The programs were in complete chaos due to poor management and the community was angry and vocal about the problems in obtaining needed services. The director of the organization suggested that we prepare the budget for the coming program-year collaboratively. He wanted us to invite all of the interested parents in the community, staff of the programs, and others who might be affected by the programs to participate in the budgeting process. I thought the director had lost his mind! How could a bunch of people who were not accountants nor executives prepare a budget that would effectively guide the programs serving their children?.

I thought that this budgeting process might work if we could give the concept of "collaboration" a sound structure. Using the expense definitions required by the funding sources, I prepared a series of forms identifying each major cost category, but leaving the amounts blank. We then planned our budgeting session, renting a hotel meeting room large enough to hold several hundred people. We scheduled our budgeting meeting for a Saturday morning at 9AM. Throughout my preparations, I remained skeptical. I was concerned no one would show up. I figured that by noon I would be slaving away at the budget by myself, which was okay with me. After all, I was the "expert."

To make a very long story short so that you may get on with buying the book, this is what happened next: We wound up spending two entire Saturdays at the hotel with over one-hundred fifty parents from the community and program staff. Our inclusion in the budgeting process of the very people who would be using the programs resulted in their total re-design to better serve community needs. Many of the programs' operations were radically changed, from food preparation to pupil transportation to methods of scheduling activities. The redesign allowed for the creation of more than twenty new jobs in the community, without exceeding the mandated budget limits. The lessons I learned from the success of this "budget preparation meeting" have affected my work with clients throughout my career.

Now, thirty years later, nonprofit organizations are even more important in improving communities and the lives of people. Despite the challenges of obtaining funding and complying with regulatory requirements, the over one-million nonprofit organizations in this country continue to increase the scope and importance of their services. However, in order to meet escalating service demands with declining resources, nonprofits have had to become more efficient, productive, and future-oriented. Building sound budgets is integral to keeping nonprofit organizations vibrant.

The Budget-Building Book for Nonprofits was created to provide practical guidance on developing budgets for nonprofit organizations. It may be used as a budget-orientation manual by CPAs who work with nonprofits; nonprofit CEOs, CFOs, Program Managers, and finance staff; and members of Boards of Directors. Major colleges and universities are using The Budget-Building Book for Nonprofits as a textbook for courses on the financial management of nonprofits. In addition, The American Institute of Certified Public Accountants has issued a self-study course based on the book and will soon make available a group study course. Anyone who is or should be involved in the budgeting process of a nonprofit can use The Budget-Building Book for Nonprofits to learn about the importance of the budget in overall operations; the parts of the budget; how different sources of income and different categories of expenses are included in the budget; and the roles and responsibilities of those involved with developing the budget.

We hope The Budget-Building Book for Nonprofits will help your organization in the way that it has helped many others!

Throughout the twentieth century, live theatre has been challenged by a range of new media based on increasingly sophisticated technologies - audio recording, film, radio, television, video recording - and it has survived them all. Now live performance faces an information technology explosion where the reality is claimed to be virtual.

In Stages for Tomorrow, Francis Reid, one of the world's best known and best loved lighting designers, gives a unique insight into some of the key developments of live performance technology this century and offers a view of where the future lies - a must for any theatre professional who takes their job seriously. The book covers every aspect of staging a live performance: from its relationship with photographic and digital media, old and new, to factors affecting the architectural design of buildings which house performances of ephemeral arts. The technology of staging styles is covered, with ongoing engineering solutions for scenery, light and sound. The book also examines developments in costume design, marketing and training. Whether student or seasoned professional - this is a guide to the technical theatre that you won't want to be without - now, or in the future!

Francis Reid: Freelance theatre lighting designer and lecturer, writer and adviser on theatre design and technology

A Decade of Pubic Art Commissions Agency, 1987-1997


Traditionally thought of as a way to satisfy the ego of heads of businesses or public sector organisations, works of art seen in public spaces are now enjoying mounting popularity as younger artists see their creation as an opportunity to make a mark.



Paperback 112 pages (April 1, 1998)

Publisher: Merrell Publishers Ltd

Think about funding problems in a new way

Coping with Cutbacks can help you deal with funding problems in a new way. Successful nonprofits today see that solutions of the past won't work in the long-run. Authors Angelica and Hyman urge you to take a different approach, shifting your thinking from "How do we get more money to keep our nonprofit in business?" to "How do we involve other segments of the community to address community issues?"

How to go about working together

The first part of the book shows you practical ways to involve business, government, and other nonprofits to solve problems together. In the process, you'll be making new connections, creating buy-in, and bringing new partners to the table.

The second part of this unique guide gives you a six-step process for coming up with solutions to problemsófinancial or otherwiseóthat your organization is facing. The steps are similar to what a consultant might use to help you clarify the problem, set up criteria for success, brainstorm strategies, and finally, pick the best strategies. Detailed worksheets walk you through each step and help you write a workplan.

Find immediate help with 185 specific cutback strategies

Coping with Cutbacks also includes 185 specific cutback strategies gathered from interviews with a wide variety of nonprofit managers. These strategies can be put to use right away to help you overcome short-term crises, manage change, and use your resources more effectively. You'll find:
51 ways to increase revenues, manage money differently, increase fund-raising, expand services, and improve productivity
64 ways to cut costs, deal with bills, modify staffing, and change services
28 ways to change how your organization works, including its mission, culture, and structure
40 ways to involve more people in solving your problem, including other nonprofits, businesses, the community, and the government

And much more!

Ready or not, all of us in the nonprofit sector are entering a new era. Use this book to help your organization adapt and thrive.

Global Marketing and Advertising describes the characteristics of a global brand, how advertising adds value to brands, the concept of culture and culture's consequences for values and motivation in advertising, and how culture influences perception of advertising. Marieke de Mooij's application of Geert Hofstede's 5-D model to marketing and advertising is an essential theme of this book.

Arts management is no longer a resting place for enthusiastic amateurs or artists with insufficient talent to make the big time. Rather, it is increasingly being recognized as a profession with a set of skills which nead to be learnt. Arts Management is a comprehensive handbook for arts administrators working in all art forms and in organizations ranging from small community co-operatives to large national flagships. With extensive Australian case studies, it covers cultural policy, fundraising, legal issues, marketing and public relations, managing people and money, and event management. Art Management is an essential reference for practicing arts administrators and students.

Table of Content

Book description
As the media grows more ruthless, the role of public relations has become increasingly complex and critical. Savvy businesspeople know that how a company conveys and maintains its image has never been more important--or more challenging. The Handbook of Strategic Public Relations & Integrated Communications is the definitive guide for communications professionals. Featuring the expertise of the world's foremost public relations and marketing authorities, it is the first book of its kind to combine the art and science of marketing, public relations and communications in one single resource. An indispensable reference guide to the best practices in every industry, this handbook features more than 40 information-packed chapters authored by the best minds in the business and covers cutting-edge tips, topics and techniques such as: Crisis management Marketing public relations Client-agency relationships Environmental public relations High-tech PR And more!

Author's review


As the media grow more ruthless, the role of public relations becomes increasingly complex and critical. Savvy business people know that how a company conveys and maintains its image has never been more important-or more challenging.

The Handbook of Strategic Public Relations & Integrated Communications is the definative resource for communications professionals. Featuring the expertise of the world's foremost public relations and marketing authorities, it is the first book of its kind to combine the art and science of marketing, public relations and communications. As a communication professional or manager in the field, you will get 37 information-packed chapters authored by the best minds in the business and covering cutting-edge topics, tips and techniques such as:


Career paths in public relations

Broadcast media relations

Investor relations for shareholder value

The strategic use of philanthropy

A planned and strategic approach to crisis communications

Ethics in public relations and corporate communications

The role of public relations in mergers and acquisitions

Culture is big business. Examining cultural goods and services, the cultural industries, and the cultural aspects of organization and work, this innovative text offers a novel understanding of relations between the economic and the cultural.

The book shows how cultural products are produced, marketed and sold in an increasingly global economy. Individual chapters examine the emergence of truly global cultural products and the strategies of global cultural players such as Sony. They analyze how culture is circulated through the activities of the cultural intermediaries of design, marketing and advertising, and explore cultural production in practice through an examination of the contemporary fashion industry. The book also looks at why culture has become a crucial concern in business and organizations, and how the construction of particular corporate cultures has implications for the creation of identities which blur the boundaries between work and leisure.



Throughout, the book illustrates that contemporary cultural goods and services are inextricably bound up with economic processes of production, circulation and exchange, and shows how `economic' processes and practices are in an important sense `cultural' phenomena depending on meaning for their effects.



With unique coverage of a range of hotly debated topics, presented in an accessible form with questions, activities and selected readings, this book will be essential reading for lecturers and students in cultural studies and a range of related fields.



Production of Culture, Cultures of Production is one of a series of books developed by the Open University which aims to offer a comprehensive and innovative introduction to contemporary cultural studies. The series editor is Stuart Hall.



Paperback: 368 pages

Publisher: Sage Publications Ltd; 1 edition (March 10, 1998)

Gallery and museum staff are aware that exhibitions can be materially diminished by the failure to acknowledge that there is an art to displaying art. The Art of Displaying Art takes the mystery out of successful exhibition design. It is an essential guide for gallery and museum personnel. Private collectors who own oils, graphics, drawings, and photographs will find this volume a valuable handbook for hanging art in their homes and offices. Professor Lawrence B. Smith, the author, taught display and exhibit design at the Fashion Institute of Technology, one of the few institutions of higher learning with a program in gallery and museum management. His book covers arranging the wall

- using a model of the space

- conservation concerns

- handling the work

- hanging hardware

- lighting

- labels

- captions

- cases, vitrines and cabinets

- and adapting alternative exhibition spaces.

It is complete with illustrations, sources, a bibliography, and an index.


Hardcover: 119 pages

Publisher: Consultant Press,; First edition (March 1, 1998)