"The most precious things in life are not those you get for money," said Albert Einstein. Cultural managers, artists, and cultural policymakers are well aware that the personal and social value of culture cannot simply be measured through funding. Nevertheless, policy often tries to convey the rehabilitation of its budgets through funding cuts in the cultural sector while cultural institutions and initiatives complain about the lack of money not just since the economic crisis. In this context, the ENCATC (European Network of Cultural Administration Training Centers) placed the question "Is it all about money?" at the center of its annual conference 2014.