Berlin. From the Bolshoi Theatre to stage technicians from Melbourne, from the Norwegian National Theatre to Korea to the USA: for three days, SHOWTECH became the international stage for the stages of the world, thus impressively emphasising its role as the worlds most important forum for the stage. Significant growth in the number of international trade visitors, a noticeable increase in the willingness to invest and the qualified dialogue between experts and colleagues from all over the world were the characteristics of this years SHOWTECH. SHOWTECH has further consolidated its position as the leading international meeting place for the industries it serves, said Hans-Joachim Erbel, Managing Director of SHOWTECH organiser Reed Exhibitions Deutschland GmbH.
More international visitors
With a total of 7,520 visitors, SHOWTECH remained only just below its previous record (7, 813 in 2009). The trade show recorded a noticeable increase in visitors from abroad, with the share of international trade show visitors going up five percent to currently 32 percent. Here, the biggest growth was in the number of visitors from Scandinavia and Eastern Europe. A total of 322 exhibitors presented the latest trends and innovations in stage and event technology at this years SHOWTECH. This years trade show demonstrated that the industry has left the crisis behind for good and is looking forward with realistic optimism, said SHOWTECH Event Director Markus Jessberger at the close of the trade show.